Book Review: Start with Why by Simon Sinek

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Start with Why: How Great Leaders Inspire Everyone to Take Action 
Simon Sinek
5 of 5 stars

(How Great Leaders Inspire Everone To Take Action)

Genre: Business/Leadership/Personal Development

This book was written by Sir Simon in 2009. A brilliant book. I will try my best to give you the main point that the author wants to deliver to us. So the point is he wanted us to understand a basic rule of business which can also be implemented in life and that is the "Golden Rule"

So, What is the golden rule?
According to the Golden Rule, every step towards business starts according as
WHY → HOW → WHAT
Now the author wanted us to understand that everything starts with a WHY as Why do I have to start this business? For instance, If I wanted to compete with SAMSUNG and I am creating a new company SHAMSHUNG for it so, the question that arises here is, WHY? Why am I starting this company when there is already APPLE present to compete with SAMSUNG? So if I understand WHY I am starting this new company next question that will be going to arise would be, okay I Know Why I am doing this?, now, HOW will I Do This? How will I start my company? How many investors do I need for this? And the last step is in which you ask yourself a question of What? like What are the things I need to get to start this business?

In simple words, ask yourself questions when taking any new step in life.

Every businessman you see today in newspapers or on social media platforms is doing their business for a reason they know Why they have to do that, and why there is a need for this business.
In my perspective, this ‘Rule’ can be applied to life too, and it’s straightforward you have to START
WITH WHY and that's it.

It’s one of my favourite books and helped me understand the concepts in many other books such as “Man’s Search For A Meaning”. And one thing more you don’t have to read every single page of this book you can skim a little if you understood the “Golden Rule” and remember It’s kind of difficult book to grasp the knowledge at first. Recommended. 


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